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Problem/Solution

A/B Hook Test

Two different hooks for the same product. Test which performs better.

Hook: questionEmotion: curiositymetatiktok6 scenesMusic: energetic popCaptions: kinetic

Scene Breakdown

1

hook3.0s

Hook variant (A or B)

VO: Hook text varies per variant

2

problem4.0s

Problem visualization

VO: Shared problem

3

solution4.0s

Product as solution

VO: Shared solution

4

demo4.0s

Product demo

VO: Shared demo

5

proof3.0s

Social proof

VO: Shared proof

6

cta3.0s

CTA

VO: Shared CTA

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