Problem/Solution

Problem Escalation

Problems getting worse and worse until your product saves the day.

Hook: pain pointEmotion: frustrationmetatiktok6 scenesMusic: dramatic to upliftingCaptions: big centered

Scene Breakdown

hook3.0s

Minor annoyance

VO: 'It started small...'

escalate 13.0s

Problem getting worse

VO: Then it got worse

escalate 23.0s

Problem at peak

VO: Rock bottom

save4.0s

Product swoops in

VO: Until I found this

result4.0s

Problem completely solved

VO: Complete relief

cta3.0s

Never again CTA

VO: Don't let it get that bad